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Edcor Newsletter February 2026

EDCOR NEWSLETTER

Why Strategic Alignment Just Became Your Most Powerful Retention Tool

Here is something we have watched happen over and over: an organization loses a top performer. HR scrambles. They conduct exit interviews. They commission surveys. They add a wellness stipend, bump the 401(k) match, and throw in free snacks. Six months later, they lose another top performer. Same story. Different person.

What nobody wants to admit is this: that HR has been playing the wrong game. For years, we believed that if we could just offer the most competitive benefits package, the shiniest perks, the highest match, employees would stay. But 290 Total Rewards leaders across every region, organization size, and business objective just told us something radically different in the WorldatWork 2026 Priorities Study. Strategic alignment of Total Rewards programs with organizational goals jumped from second place in 2025 to first place this year, overtaking market competitiveness.

Let me be clear about what this means. Competitive pay still matters. Market-rate benefits still matter. But they are no longer enough. What employees are asking now is this: Does my Total Rewards package connect to the work I am doing, the impact I am making, and the future I am building here? If you cannot answer that question with clarity and conviction, you will keep losing people, no matter how much you pay them.

Here is the number that matters most: 77% of organizations already have or are planning to implement financial wellness plans. Why? Because younger employees are drowning in student debt, struggling with housing costs, and trying to build financial security in an economy that feels stacked against them. When we offer education benefits, tuition assistance, reimbursement, and financial wellness programs, we are not being generous. We are being strategic. Education benefits are that strategic tool. They give employees the power to change their own futures, and in doing so, they give organizations the loyalty and engagement that no paycheck alone can buy.

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CEO’S CORNER

This month, I want to remind every HR leader reading this: your education benefits program is only as strong as your commitment to it. We are here to help you make that commitment count.

Total Rewards leaders are signaling a clear shift for 2026. According to WorldatWork’s latest research, speed and innovation are now top priorities. Twenty-eight percent plan to rapidly adapt their programs to meet evolving needs. That is not a trend. That is a mandate.

Education benefits sit at the center of that shift. When your workforce grows, your business moves faster. We see it every day with our Clients. The ones investing intentionally in learning are the ones building a real competitive edge.

This is the moment to align your education benefits strategy. Edcor is ready to help you get there.

Let’s future together!

Adrienne L. Way, Edcor Owner, President, and CEO

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